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The chocolate market in India

This one’s going to be a short one.

According to the Quartz magazine, India is, currently, one of the fastest growing chocolate markets in the world. India has crossed over a billion dollars in the chocolate market over the last year and is expected to reach up to $3.2 billion in 2018. Lot of tier 2 and tier 3 cities in India are developing a sweet tooth towards chocolate. And to satisfy the demands, Indian chocolatiers are coming up with newer and newer flavors to satiate the increasing needs. The consumption of chocolates has trippled since 2013.

Now what does this mean? More money spent towards exotic chocolates means a noticeable growth in the economy. Believe it or not there have been several surveys where the spending power of people towards luxurious items (including chocolates) have been directly related to the economic health. Simply put, people have more financial power in their hands today as compared to 2012, with which they can satisfy their luxurious needs. This led to increase in demand of exotic chocolates which in turn led to increase in import/manufacturing of such chocolates which in turn helps the economy again. It just comes back to a circle. 

History has showed us time and over that the market can fall down anytime without a warning and it’s never gradual. Market collapses like a house of cards and more or less, all the sectors are affected by it. Back when recession hit us around 2009, chocolate market was the lowest. People who loved chocolate were on a saving spree and there was nothing to satisfy the craving. Inspite of such a massive chocolate market, India is still one of the smallest market ever with countries like USA, Norway and Sweden having a major chocolate market of upto $300 billion. We have a long way to go.

So what could be the possible solution for chocolate lovers who don’t care about the economic waves? The answer is obvious – economy crash proof chocolates (just made that up). Simply put, cheap luxurious chocolates that you can afford despite of the growing or falling economic waves. We at www.flicbox.com try keep our chocolates incredibly cheap and our quality incredibly high. What else can you ask for?

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